Every once in a while, I see a car bearing bumper sticker, “Buy American.” From what I gather, it is a popular sticker in Michigan, especially in cities like Detroit and Pontiac.
“Americans have to pull together,” we are told. “They ought to help each other. If they don’t stop buying those foreign imports, they’re going to kill the U.S. economy.” In other words, “What’s good for General Motors is good for America.”
But Americans have this distressing tendency – one shared by buyers in every nation in the world – to buy what they regard as bargains, irrespective of “Made in U.S.A.” stickers. When Americans “buy American,” they have in mind something very specific: “Buying what this American chooses to buy.” They are only slightly concerned with buying what another American chooses to manufacture. MORE