Stephen Evans writing for the BBC draws attention to a point often lost in all the discussion of Wal-Mart, globalization, and the claim that the marketplace is somehow making all places and things homogeneous. In fact, the global marketplace is broadening the market for niches and highly specialized tastes. ”One of the great boons of the internet is that it makes the local available everywhere.... Local producers of all foods can probably thank Google and Amazon for their survival.” As an example, see Llangloffan Farmhouse Cheese.